Thursday, April 19, 2012

TELECOM REVOLUTION IN PAKISTAN


When you walk in the streets of Pakistan you can hear ring tones of cell phones from every where.Almost everyone owns a cell phone in this country from a rickshaw driver to street vendors.Pakistanis love to spend on cellphones mainly because the service and the cell phone itself is very cheap and the quality is also very good.

In the year 2008 Pakistan was World's third fastest growing telecommunications market.The telecom infrastructure has improved dramatically over the years which has encouraged domestic and foreign investors to invest in fixed-line and mobile network.In 2003 -2004 there were 5 million cell phone subscribers in the country,this number went up to 108.9 million by the end of 2011.The mobile telecommunication sector in Pakistan has seen an extremly large year-to-year growth.According to an estimate early this year almost 90% of the population owns a cell phone.Pakistan has the highest mobile penetration rate in the South Asian region.
This "Telecom Revolution"started in mid 2003 when the government "Deregulation Policy for Telecommunication Sector",this encouraged and allowed foreign companies to invest in Pakistani telecommunication market.In the year 2006 Etisalat Internationl,a subsdiary of the Emirates Telecommunications Corporation purchased 26% share in PTCL (Pakistan Telecommunication Company Limited).62% of the shares of PTCL were still owned by the government and the remaining 12% of shares are owned by the general public.
Telecom revenues reported in early 2011 were over 180 million.In the first half the year 2011 the total contribution to national exchequer by Telecom sector was RS 56.3 billion which showed a growth of 15 % from last year.
Texting is getting more and more common these days ,according to an estimate Pakistanis sent 151 billion text messages in 2009.Nokia has cited that Pakistan is producing 3rd highest SMS traffic in the world by end of the year 2010.
In contrast to Pakistan's economic graph the growth of telecom sector is very positive.

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